Television commercials, as is known, are monitored by each sector. Every person spends a few hours a day at the head of the television. Nowadays, as television commercials become fun, people watch advertising generations, events, topics, people in advertising with interest. Advertising messages coming out of the mouth of famous actors or loved ones can address the perceptions of consumers. Television advertising One of the most important advantages of the medium is the ability to repeat. Consumers can view the same ad on more than one different channel. This allows them to strengthen their perception of advertising messages. Television advertising is important in terms of publishing almost every kind of advertising design. Advertising journals can be made of creative advertising films when advertising on mutual dialogues is used only with images, music, effects, etc. supporting elements. Moreover, there is no limit to creativity in television commercials. Whether it is imaginary or real events, it is possible to produce and film almost anything.
In terms of companies, the most prominent of the disadvantages of television commercials, the cost is high. Ads designed for this medium are charged for seconds. This cost is also raised by higher channels. The cost of film shooting is also added to the cost of the advertising agency. Although this is the case, the companies that run television commercials are not small or medium sized. Advertising companies using this medium are either companies that operate globally or have a large market share in the country. In other words, the budget allocated to television advertisements does not touch this type of companies. The only damage is that medium-sized or small-scale companies cannot use this medium. Large brands use this medium with high budgets, but they can also get a return on the floor. Because television ads brands are known, sales points are known, prices and product or service features are able to announce.
Television advertising The reinforcing elements of the medium can also be broad. Due to the visual, perceptual, and auditory nature of the television, many transmissions that cannot be expressed in words are given to consumers with different designs. In other words, it is possible to show the production with the auditory and the conditions under which the product or service is produced. Or it can be ensured that various messages can be perceived by consumers by behavior, movement, gesture, signs, signs or phrases. It is the most widely used television channel among the advertising channels. Most of the advertisers prefer this medium because of the above features and power of influence.